Shopee’s impactful community and consumer initiatives utilize technology to help better the lives of consumers and small businesses
As the leading e-commerce platform in Southeast Asia and Taiwan,
Shopee continues to connect buyers and sellers within one community through
impactful campaigns and initiatives. The recent Marketing-Interactive PR Awards
in Singapore recognized Shopee’s efforts to create a lasting positive impact on
both sellers and consumers across the region, with a total of 10 awards,
including Overall Brand Champion and PR Team of the Year. In the Philippines,
Shopee’s Consumer Protection Campaign was awarded silver under the Best Crisis
Management category.The
Marketing-Interactive PR awards recognizes the top-performing campaigns and
companies in the public relations and communications industry across 42
different categories. Entries are sought from across Southeast Asia, South
Asia, and the ANZ regions. Each entry is meticulously judged by well-seasoned
public relations and communications professionals from all over the region.
Created
to combat the rising number of fraudulent cases by helping consumers recognize
online scammers, Shopee PH’s Consumer Protection Campaign utilized Shopee’s
wide-reaching social media platforms, as well as in-app features, to inform
consumers on what to watch out for to keep their shopping experience safe.
Shopee Philippines also partnered with third party logistics providers to
educate users on the best practices to enjoy a secure online shopping
experience.
Other
regional initiatives that garnered recognition include the Shopee Supports
Local initiative which bagged a gold award for championing local businesses,
and Shopee Vietnam’s Kindness Care Package, which was awarded a bronze award
under the best CSR Communications Category. The Marketing-Interactive PR Awards
also recognized Shopee’s 11.11 Big Sale Campaign, which snagged one gold and
two bronze, as well as The Connecting Businesses with Technology Campaign,
which was subsequently awarded a silver for Best PR by an In-House
Communications Team.
Martin
Yu, Director of Shopee Philippines,
shared “Everything we do always goes back to our main mission: to better the
lives of the underserved through technology – whether they’re consumers,
sellers, or communities. We are incredibly humbled that our efforts have been
recognized and we will continue to utilize our platform in positively impacting
those around us.”
Shopee
is always on the lookout for young tech talent driven to do impactful work.
Join our growing team today by visiting https://careers.shopee.ph/.
0 Comments