Brands and sellers enjoyed strong sales growth, with 700,000 items sold in a single minute at its peak
MANILA, SEPTEMBER 10, 2020 - Shopee, the leading e-commerce platform in Southeast Asia and Taiwan,
concludes its most successful 9.9 Super Shopping Day. Powered by Shopee’s
robust ecosystem, 9.9 Super Shopping Day delivered super entertainment and
shopping deals for users and a supercharged economic recovery for sellers and
brand partners, with over 12 million items sold in the first hour
on September 9.
Terence Pang, Chief Operating
Officer at Shopee, said, “The strong support that
consumers, sellers, and brands have shown towards 9.9 Super Shopping Day
heartens us. We had a simple goal for 9.9 Super Shopping Day this year, and
that was to help our communities emerge stronger from the effects of a global
pandemic. It includes supercharging recovery for our sellers and brand partners
while creating a super shopping experience for users. I am delighted by another
year of record-breaking performance, which reflects our commitment to grow
together with the people and businesses we serve.”
Shopee delivers on its three
commitments for 9.9 Super Shopping Day
9.9
Super Shopping Day acted as a springboard for economic recovery as sellers and
brand partners in the region maximized their visibility and sales on Shopee.
Participating brands and sellers enjoyed strong sales growth, with 700,000 items sold in a single minute
at the peak of September 9.
Shopee’s
robust ecosystem ensured buying and selling remained seamless even as shopping
activity peaked during 9.9 Super Shopping Day. Sellers and brand partners
leveraged Shopee’s integrated logistics network to fulfill their orders.
Simultaneously, users enjoyed seamless transactions with a wide array of
payment options on Shopee, including its mobile wallet ShopeePay.
Shopee
also offered a super collection of entertainment throughout 9.9 Super Shopping
Day. Users enjoyed all-day fun and earned special rewards with Shopee’s
supersized range of in-app games, with 250
million water requests on the crowd-favorite game, Shopee Farm.
Users
actively tuned in to Shopee Live to connect with celebrities, sellers, and
brands during the 9.9 Super Shopping Day period. The number of hours spent
watching Shopee Live streams increased 3
times from an average day, highlighted by countdown and marathon streams on
September 9 that celebrated 9.9 Super Shopping Day with users across the
region. Shopee Live also gave users new ways to discover and shop the latest
trends, with 2.5 times more items
purchased during live streams in this period compared to an average day.
Highlights of 9.9 Super
Shopping Day in the Philippines
9.9
Super Shopping Day was also a major success in the Philippines. Home &
Living was the most popular product category on September 9 as Filipinos turned
to Shopee to spruce up their household.
Filipinos
from all walks of life made the most of 9.9 Super Shopping Day to meet their
shopping needs, in line with the increasing importance of online shopping
during the new normal. In particular, men actively shop for smartphones, while
face masks were hot favorites among women. Home decors were very popular among
users aged 18 to 34, while users aged 35 to 50 mainly shopped for eyeglasses.
Pang closed, “9.9 Super Shopping Day kickstarts the year-end shopping season in our
home region and this year, and it also marks the start of our efforts to pave
the future of e-commerce in the new normal. We will work even harder to delight
users while propelling sellers and brand partners to new heights in the months
ahead, including our upcoming 10.10 Brands Festival.”
Shop the 9.9 Salamat
Shopee Sale at https://shopee.ph/m/99-thank-you-sale
Download the Shopee app for free via the App Store or Google Play.
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